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Recent Articles

9
Jun

webCRM’s advantage in the healthcare and medical devices sectors

A pioneering medical system providing accurate record-keeping and greater safety in hospital anaesthetics is building on its UK market by implementing webCRM’s web-based Customer Relationship Management (CRM) system.

webCRM and Safersleep in the medical devices and healthcare sectorsSafer Sleep Ltd enables greater safety by cross checking drugs being administered and fast, accurate generation of anaesthetic patient records. This allows more time for medical staff to concentrate on the patient.

Mike Harrison, UK Business Development Manager at Safer Sleep, said the adaptability and simplicity of webCRM was crucial. “We are working in multiple countries, so the ability to work in multiple currencies and then bring that information together is an advantage,” he said.

But critically, it is the simplicity of webCRM. “The most critical factor is that it’s simple to use and a number of people can add to the same record in a controlled manner.” Read moreRead more

2
Jun

webCRM shortlisted for CRM Idol 2011

webCRM is pleased to announce that it has been shortlisted and entered into the final of CRM Idol 2011.

webCRMCRM Idol is a global competition open to CRM system providers. We are just one of 20 companies in Europe to  reach the final.  There are 32 entrants in the US element of the competition.

This exciting news follows webCRM being placed in the Top 40 CRM systems in a recent global list. And that’s on top of us being given 9/10 in a recent GetApp.com CRM review.

We’d like to thank the clients who provided references to the organisers of CRM Idol 2011 for their time. The next stage in the contest is an interview with a prestigious judging panel and we’ll be undertaking this on the 9th September.

26
May

Logistics industry needs to drive forward with CRM

The UK’s logistics and transportation industry could drive up profitability and efficiencies if it improved the use of Customer Relationship Management (CRM) technology.

webCRM and logisctics and transport sectorsFacing a continued battle against fuel and transportation costs, James Bogue of webCRM Ltd said logistics and transportation businesses could ramp-up efficiencies by using web-based CRM systems to allow improved interaction with existing and new customers.

“Understanding what a new or existing customer wants can be the difference between profit and loss for a logistics firm,” said Mr Bogue. “A firm might be transporting goods to one city for a client when another has mentioned a similar destination to a different member of the sales team who has failed to record it.

“As a result, a potential sale has been lost or the margins of the job have been poor as it was only 75 per cent full. This impacts not only on the profitability of the job, but the overall business.” He added that enquiries logged from potential clients could have the same effect if data was recorded and shared via CRM. Read moreRead more

24
May

webCRM helps college engage with businesses

Farnborough College of Technology turned to webCRM when it needed a dynamic and effective Customer Relationship Management (CRM) system to increase interaction with the business community and to compete with other training providers.

webCRM works with training companies and colleges

With an existing CRM system structured predominantly around learners, the college’s Business Services team needed a CRM system capable of supporting their drive for new business, securing repeat contracts, and to compete with other training providers.

“Our focus is very much on providing businesses with first-class training services and we found we needed a CRM system that would support us in both developing new relationships and managing existing ones effectively.” said Geoff Roy, Business Development Consultant.

“The training sector is highly competitive and we needed to ensure we could target and retain business and having an effective CRM system was vital. The fact that it tracks sales gives us a good idea of potential new business at any given time.” Read moreRead more

23
May

webCRM gets 9/10 in CRM review

webCRM has been awarded 9/10 in a GetApp.com Customer Relationship Management product review.

GetApp.com provides insight and opinion on web apps, cloud computing, SaaS and business software.

webCRM review at Getapp.comReviewer Michelle Nachum was impressed with the ability of webCRM to empower businesses to manage contacts and track sales leads, as well as its integration with Microsoft Outlook.

“Like many CRM programs, webCRM allows small businesses to streamline and organize their customers and clients. But the solution is not just a fancy database for customer contact information – the product will allow a team to forecast and predict successful sales orders; create budgets;  collaborate on documents; maintain a group calendar; conduct marketing campaigns and create lead generation opportunities,” she states in her review of the product which can be found here. Read moreRead more

20
May

More businesses turn to cloud services like webCRM

More businesses are turning to cloud computing services to host their business systems, backing the surge in users for webCRM’s web-based Customer Relationship Management (CRM) system.

According to research published this week, around 45 per cent of large businesses are using cloud services for their IT services which is up 24 per cent compared to the same period in 2010. The research was carried out by Ovum who questioned 110 multinationals.

webCRM Cloud CRMThe trend follows research published earlier this year that found more small and medium-sized businesses are turning to web-based services for many of their IT and business services, including Customer Relationship Management systems like webCRM.

“There’s a clear shift in business confidence when it comes to hosted services,” said James Bogue of webCRM.

“Companies are realising it’s more cost effective to have their system hosted off site on secure servers than having to procure and run their own costly IT-based systems.”

He added: “webCRM is a good example of this. Companies can be safe in the knowledge that their CRM system is secure and backed-up. More importantly, webCRM ensures customers have access to a fast and reliable system that is securely accessible anywhere via a PC, MAC, iPad, mobile phone or other portable device. Read moreRead more

27
Apr

webcrm helps Seafield Logistics to distribute information

With 18 sites spread throughout the UK, rapidly growing distribution and warehousing company Seafield Logistics needed a business CRM system capable of integrating management and customer information.

webCRM and Seafield LogisticsA specialist in storing and distributing goods as quickly and efficiently as possible throughout the UK and Europe, ensuring the business has access to key data and customer information from each site is critical to its success within one of the most competitive industries in the UK. A fast, secure and reliable CRM system was paramount.

The company turned to web-based webCRM for its CRM system and is already benefiting from its decision.

“We have 18 sites throughout the UK which all have their own customers and they all operate autonomously with their own sales information,” said Natalie Holt of Seafield Logistics based in Worksop, Nottinghamshire. Read moreRead more

21
Apr

webCRM improves business development at Oxford Hardware

Converting from paper and Excel files to a fast, secure and integrated CRM system was the only way to improve business development opportunities at Oxford Hardware, a leading provider of commercial catering, refrigeration and plumbing equipment.

webCRM is choice for Oxford Hardware

The Warwick-based company, which has customers throughout the UK and Ireland, chose webCRM because of its adaptability and the fact that its cloud hosting means it can be accessed by the sales team from virtually anywhere.

Sales and Marketing spokesperson, Joanne Taylor, said the business had needed to move from a paper-based system to improve business opportunities.

“We were all working off paper and I was finding that it was all very well knowing who our customers were but we weren’t aware of who wasn’t. So it was a waste of business development,” she said.

“Initially we were looking for a CRM system of any sort. We wanted something that was easy to use and manage. When I’m out and about I also need to be able to fire up the laptop and have information to hand and access all the relevant information about the customer. I can check that there’s anything that I should be aware of before I walk into the customer’s building.” Read moreRead more

18
Apr

webCRM integrates website contact forms with CRM

Potential clients are more likely to use a company’s website contact form than call direct with an enquiry about a product and service.

Increase Sales with CRMWouldn’t it be great if that information was automatically captured on your CRM system without the need to manually transfer or input the information from the form or the automated e-mail it produces?

Well, with webCRM you can now capture the information straight into your CRM system, ensuring an immediate response to the lead from your sales or customer services team.

The web forms support standard fields, for example ‘Name’ and ‘E-mail’, plus your preferred custom fields, such as ‘Products of Interest’ and ‘Timescales’. Use this to seamlessly create follow-up activities with all the enquiry details. Read moreRead more

11
Apr

Lightwater Environmental improves efficiency with webCRM

Environmental management company Lightwater Environmental Ltd focuses on reducing the carbon footprint of businesses in the UK and saving them money at the same time. But now it’s improving its own business efficiency with the help of webCRM.

Lightwater Environmental Ltd provides businesses with free energy management surveys and recommends financially viable solutions to help businesses make informed decisions to reduce their carbon footprint while saving large amounts of money in the process.

With a growing client base and range of environmental management services on offer, Lightwater realised that it needed a single system for capturing, recording and distributing customer information, data and sales leads around its team. Lightwater are also known for providing a very high level of customer service to their clients and so the simple answer was a Customer Relationship Management (CRM) system and it turned to web-based webCRM for the answer. Read moreRead more

5
Apr

‘be more effective’ with webCRM

When a business improvement training company that deals with some of the UK’s top blue chip businesses needed to implement a Customer Relationship Management (CRM) system, it turned to web-based webCRM for the solution.

Bay Hayward and webCRM‘be more effective’ designs and delivers customer and business solutions that help companies to achieve results by improving processes, enhancing employee involvement and developing skills within businesses.

As with many businesses, ‘be more effective’ had relied on its own database and Excel-based documents in the past, but needed to procure a dedicated CRM system that could help deliver even greater results.

Managing Director, Bob Hayward, who is one of the UK’s top internal communication and employee engagement consultants, realised that for his team to develop the business further they needed a single ‘live’ system that they could all work with. And after careful consideration he decided webCRM was the answer. Read moreRead more

1
Apr

Small businesses want ‘local cloud’ hosts like webCRM

Small and medium-sized businesses believe the local presence of a cloud computing service is “highly important” when deciding on procuring such a service.

More than 3,250 businesses across 16 countries in Europe were surveyed and 82 per cent of recipients said local presence would be an important factor for them when considering such a system.

That’s why webCRM is a perfect answer for small, medium and large businesses in the UK where we have a dedicated team working with a wide range of clients in varying industries and sectors on their CRM needs. Read moreRead more

29
Mar

Excel Law takes webCRM on the road

iPad and webCRMWhen it comes to being able to access and input customer data live you need a CRM system that has the capability to work with a range of mobile and portable devices, including iPads and Tablet PCs.

Up until now, field and sales teams have had to rely on bespoke systems that allow them access to their company’s database or CRM system – often at extortionate costs and with a host of IT requirements. The alternative has been updating system in the evening or the next day – sometimes even days later.

webCRM is a web-based CRM system that is readily available on mobile phones, tablet PCs and iPads without the need for software or specialist IT requirements and runs extremely fast through the devices web browser. Read moreRead more

27
Mar

webCRM listed as 2011 Top 40 CRM Vendor

webCRM has been listed in the top 40 of an influential list of top CRM systems globally.

Business-Software.com, the leading software evaluation website for IT and business professionals, has listed webCRM in its annual report of the top 40 CRM providers.

Stephen Todd of webCRM said: “We’re very pleased to be listed as one of the top 40 CRM providers in the world in this list. It demonstrates how webCRM is now one of the major players within the CRM industry and we’re proud of our ability to provide an affordable and scalable web-based CRM system to small, medium and large businesses and organisations.” Read moreRead more

22
Mar

Eagle Education flies with web-based CRM provider webCRM

Eagle Education and Training is one of the UK’s fastest growing specialists in accountancy training. When it wanted to improve its sales lead conversions it needed a CRM system that was easy to use and implement within the business and so it turned to webCRM.

Eagle Education and Training uses webCRMThe Wrexham-based company provides specialist home and remote training and education for businesses and individuals seeking a range of accountancy qualifications to enhance their careers or as part of staff development programmes and training. The business had previously relied on its sales team dealing with enquiries through conventional office databases, but realised that it needed to modernise and implement a professional CRM system in order to grow the business.

Sonya Ashbury of Eagle Education and Training explained: “Because the business was growing it was getting more difficult to keep track of leads and we wanted to have a professional system in place. We found out about webCRM through networking with other people who told us about it. I was finding it more and more difficult to find a system that wasn’t over complicated. The webCRM website was easy to find and the system itself was very simple to understand.” Read moreRead more