webCRM helps college engage with businesses
Farnborough College of Technology turned to webCRM when it needed a dynamic and effective Customer Relationship Management (CRM) system to increase interaction with the business community and to compete with other training providers.
With an existing CRM system structured predominantly around learners, the college’s Business Services team needed a CRM system capable of supporting their drive for new business, securing repeat contracts, and to compete with other training providers.
“Our focus is very much on providing businesses with first-class training services and we found we needed a CRM system that would support us in both developing new relationships and managing existing ones effectively.” said Geoff Roy, Business Development Consultant.
“The training sector is highly competitive and we needed to ensure we could target and retain business and having an effective CRM system was vital. The fact that it tracks sales gives us a good idea of potential new business at any given time.” Read more
Web-based CRM made simple by webCRM
When we talk to prospective clients thinking about implementing a CRM system into their business they often tell us it’s a minefield out there with so many different systems offering sophisticated tools that they don’t really want or need.
All they want is something simple but adaptable to their specific business needs. A Customer Relationship Management system should be just that – a CRM system and nothing more or less. We pride ourselves on our webCRM web-based CRM system as you would expect us to. It’s simple and intuitive, allowing users to get their job done in as little time as possible but with maximum benefit to the business.
But it’s also adaptable – in the simplest of ways. You don’t need a software degree to change fields or bring new functions into play. More importantly, we at webCRM pride ourselves on being available to help you through any process. And that’s not just when we’ve sold you the system. It’s a relationship that we’re committed to for the long-term.
But if you’re thinking about introducing a CRM system into your business and you want honest, open advice, then talk to us. We’ll tell you whether we think you need one in the first place or even if webCRM is appropriate. Isn’t that refreshing to hear? Read more
