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Five reasons why email blasting through a CRM system will increase your sales

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Today, most companies know that email marketing is one of the most effective, low-cost and flexible tools for converting leads into customers. Therefore, they scan the market to find an email marketing service that can help them send attractive newsletters. The only problem is that a list of subscribers gives you no insight into the subscriber’s previous behaviour or interactions with you or your business. At worst, it is just a list of contacts that cannot be combined with the company’s strategic targets.
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Yes, please tell me how to sell more in my newsletters

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Newsletters sell. Newsletters are much more than a fantastic marketing tool. A well-written newsletter will help shorten your customers’ purchase pathway. A newsletter will connect your customers to your company and message, and get your customers to act on your message.
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Is user involvement right for your company? 4 good tips to help you get started

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In the first two posts in this series, I looked at user involvement as a product development strategy and user involvement as a marketing strategy. Regardless of whether you are interested in one or the other, there are a few basic things you as a company should do.
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What do sci-fi Nazis know about user involvement as a marketing strategy?

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In 2012, the Finnish film Iron Sky premièred at the Berlin Film Festival. The film was a rather odd mix of sci-fi and Nazi movie, and the plot in all its absurdity was about a group of Nazis who had maintained a secret base on the dark side of the moon since 1945 and who now, in 2018, planned to return in UFO-like spaceships to invade the Earth. It was a film that would probably never have reached a mainstream audience had it not been for the producers’ skill at involving thousands of film-loving fans in its making.
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Get organised with a CRM system

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When starting a business you need a business plan where you consider the legalities and things like how you can market and sell your product. Many businesses tend to forget to include the implementing of a Customer Relationship Management (CRM) system in this fase.
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Customer relationship management

When is Customer Relationship Management (CRM) a success? When it develops your customer relationships and when you focus on actionable and critical data and features. Read about the 2 webCRM frameworks, which help you scope your CRM project right and focus on information you can act on.

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webCRM was founded in 2005 and is present in 11 countries. We’ve had profitable growth year after year from day one. webCRM has been awarded the Gazelle prize for 5 consecutive years as recognition of exceptional growth.

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